UYlog

I want to share a newsletter that came to me today. It is a very good article about what not to do with google adsense. Simply things you should really know…

Although Google’s Adsense program is an excellent way to earn,
we need to understand that Google is a company that cannot be
messed around with!

We should not abuse the system in order to make a quick buck.
Many website owners, knowingly or unknowingly, violate Adsense
Terms And Conditions and subsequently get banned.

If you are really serious about earning from Adsense, make sure
you do not do anything that can get yourself banned. I have
listed 12 things that you should NEVER even think of doing.

1. Never, I repeat, never click on your own Ads:
I think this is one of the biggest reasons why Adsense accounts
get disabled. This seems obvious, but its surprising how many
people actually do that intentionally.

If you think by clicking on your own ads, you can fool Google,
you are highly mistaken. Google has got its own proprietory
technology to find out if the publisher has clicked on his own
ads. And once they know that, your account is in jeopardy.

Google wants to protect the investment of its advertisers, and
it will never tolerate any false clicks. So make sure you do
not make this foolish mistake.

2. Never, I repeat, never tell others to click on your own Ads
I often see click-swapping on Adsense forums. Its kind of
you-click-on-my-ad-and-i-will-click-on-yours. Never ever do
this.

If you want a strong Adsense business, stay away from trouble.
Dont ask even your friends, relatives or employees to click on
your ads. Do not provide any kind of an incentive to anyone for
clicking on your ads.

I feel one good way to protect yourself is not to disclose your
website’s domain to anyone. Keep it to yourself and you are
safe!

3. Never, I repeat, never modify Google’s AdSense code
This is against Google’s policy. Just use the code as-is. Dont
play around with it at all.

4. Never, I repeat, never put pictures next to your Adsense Ads.
This is a relatively new policy. When i started with Adsense,
this rule did not exist. Moreover, what Google actually wanted
with this policy was never very clear. Nor did Google do a
good job of clearly defining what is allowed and what is not.

Even i had put some pretty images next to my Ads, and achieved
excellent CTR. But here is a rule of thumb. If you are in doubt,
ALWAYS play safe. When this policy was enforced, i did not waste
a moment removing images that were next to my my Ads. After
all, I love my Adsense account, too!

My suggestion : If you have images next to your adsense ads,
remove them immediately

5. Never, I repeat, never title your Ads the wrong way.
You are not allowed to label your Ads with messages like “Click
Here”, “Related Links” or anything else that misleads people
into thinking that it is not an Advertisment.

You are however allowed to mention “Advertisements” or “Sponsored
Links”, because your ads are actually Advertisments. And
Google is OK with that. If you want, you may prefer not to put
any label at all.

6. Never, I repeat, never put Adsense on pages that do not have
enough content.
Yeah, this is something that web-masters may not be aware of.
But Google allows Adsense only on pages with good content.

Therefore it is not advisable to put ads on Thank You pages,
subscription pages etc. Make doubly sure that you have Ads only
on pages with good content.

This also means that you should not put your ads on sites with
junk content. Any site that doesnt really add value to the
visitor is considered to be a junk site

7. Never, I repeat, never put Adsense on sites that have got
prohibitive content. Make sure you do not have Ads on sites
that have got anything to do with drugs, pornography,
hatred, gambling etc.

Again, this is self explantory, but some people simply don’t
understand!

8. Never, I repeat, never create multiple Google Adsense
Accounts.
Google allows you to have only 1 personal account and 1 business
account. Google links these two accounts. Never try to fool
Google by creating different accounts under different
names.

As long as you do not get caught, its fine. But if Google
traces these accounts as being used by the same person, all your
accounts are in danger of being suspended.

9. Never, I repeat, never enlist your site in any kind of
auto-surf or traffic exchange programs.
Again, this is against Google’s TOS. So stay clear of it.

10. Never, I repeat, never exceed the amount of ads you can
display on a page.
Currently Google only allows 3 Ad blocks, 3 Link units and 2
referral buttons to be put on one page.I personally feel Google
has allowed more than what is required. So, i dont know
why would you ever want more than this!

11. Never, I repeat, never reveal your Adsense Data
Google doesnt allow public display of your CTR, Impressions,
eCPM etc on forums, eBooks, websites or any other publicly
viewable media.

But Google doesnt have any objection if you mention how much
you earn from Adsense.

12. Never, I repeat, never stay outdated!
Google’s policies are constantly changing. It will help if you
know what changes are taking place in the world of Adsense so
that you can update your sites if required.

If you get banned by Adsense for whatever reason you cannot give
the excuse that you were “not aware” of the policy. This will not
be of much help. So know the waters that you tread on!

This article, by no means, is a comprehensive list of Adsense
Policies. I highly recommend you go through all the policies in
details. And never even try to cheat the system.

Best of luck!
Abhi

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Posted at : August 30th, 2007 - 5:00 pm
Filed under : Adsense Tips
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